ThinkingWISP and the Digital Divide

Lack of fast broadband and the problem of digital exclusion mean that many businesses and households in rural Norfolk are in urgent need of reliable internet speeds.

A recently-announced programme from five district councils across Norfolk, matched by central government, aims to provide superfast broadband to 95% of all premises in Norfolk by 2020. 87% of the county’s households and businesses can presently access a service of 24 Mbs or more, but Cliff Jordan, Leader of Norfolk County Council, says they “won’t be satisfied” until everyone in Norfolk can access a good broadband service.

At the recent regional Digital Divide Conference, attended by supporters of wireless internet provision, Digital Minister Matthew Hancock that how digital connections are achieved was less important than that they are achieved.

Nationally the roll-out is on track for 95% of all premises to be connected to fast broadband – but Norfolk is behind at 87% and so a focus on the practical solutions is needed. In particular, rural areas with no broadband need to be prioritised over other, perhaps urban, areas that are already connected but want improvement.

As the Minister put it: “What customers care about is connectivity.”

What then if you need fast broadband now to enable your business to compete in national and international markets, for your children’s homework, or to access on-line health and public service information? ThinkingWISP is the 21st century answer. ThinkingWISP transmits its broadband signal across Norfolk via a network of masts, avoiding the weak link – cables. There’s no need to wait for the latest fibre cable to come to the end of your road. And you don’t even need a landline!

Avoid the weak link – go ThinkingWISP!

Many areas of rural Norfolk are still in urgent need of acceptably fast and reliable internet access.

Your business might be needing to compete in national and international markets, your children have to do their homework on-line, or you might find that essential health and public service information is increasingly available only on the internet.

Government and local councils hope to connect 95% of Norfolk locations by 2020. That’s three years away, and at present just 87% of the county’s businesses and households are able to access super-fast broadband. A government minister recently said that how digital connections are achieved is less important than that they are achieved.

ThinkingWISP is the 21st century answer. ThinkingWISP transmits its broadband signal across and beyond Norfolk via a network of masts, It avoids the weak link in the chain – cables. So there’s no need to wait for the latest fibre cable to arrive at the end of your road; and you don’t even need a ‘phone landline.

Call us on 01603 558001 for more information. We’re here to help.

Go wire-less with ThinkingWISP

The government’s Broadband Universal Obligation aims for superfast broadband of at least 24 Mbps available to 95% of homes and businesses in the UK by the end of 2017 but, whilst efforts are being made to roll out broadband to all areas of Norfolk, it will take time – probably years.

You don’t have to gaze out of your window, however, watching for the long-awaited cable connection that never seems to arrive. ThinkingWISP doesn’t need cable, wires or micro-fibres. ThinkingWISP uses 21st-century wireless connectivity via an impressive network of masts, generating faster broadband speeds and banishing the weakest link in broadband delivery – the copper wire which joins the consumer’s home or business with the street cabinet.

So there is an easy and practical solution for many households and businesses in hard-to-reach parts of the county. Contact us to find out if ThinkingWISP could work for you.

 

Broadband technology explained

Fibre to the Cabinet (FTTC) extends the use of fibre optic cable from the exchange to the green boxes (cabinets) you see in the street. In many locations the distance between you and the cabinet can be considerable. And if your cabinet serves a lot of properties or you share with many other people, you can end up with a poor service.

Fibre to the Premises (FTTP) takes the fibre optic cable as far as your home or workplace. This provides most users with more than enough speed well into the future – but connecting a fibre optic cable to every property is expensive and can be disruptive.

Wireless internet Service Providers (WISP) – that’s us – have fibre optic cables going to our masts and then beam the signal to your property. This wireless signal doesn’t degrade like copper cables do and there’s no interference. The only limitation is that we have to be able to get our signal to you. Check our coverage map to see if you could benefit and give our 30 day money back guarantee a go.

 

Look – no wires with ThinkingWISP!

Broadband technology explained

Fed up with slow or non-existent broadband where you live or work?

Quality

Not all broadband is created equal – you get what you pay for. Providers often quote large download speeds that, frankly, under-perform because of the number of people sharing the bandwidth

Not long ago, the family computer would sit in a corner and be our sole gateway to the online world. Now, games consoles, phones, tablets, laptops and TVs use the internet. It all uses bandwidth. Well, we believe quality and reliability matter. ThinkingWISP guarantees 75% of the advertised speed even at peak times.

Save money

ThinkingWISP is wireless, so you don’t even need a landline! That’s a saving of £215 a year (based on BT’s £17.99 a month line rental price correct at Dec 2015). More and more people are ‘cord cutting’, using mobiles instead of landlines or internet-based systems like Skype.

21st Century technology

Unless you have cable or a very expense fibre connection,  the technology that connects you directly to the internet is still basically copper cables that date back to 1877. This was fine for crackly voice calls but just isn’t fit for purpose for information super-highway. As ThinkingWISP is wireless you don’t need cables.

Call 01603 558001, e-mail admin@thinkingwisp.co.uk or visit www.thinkingwisp.co.uk to find out more. 

 

 

ThinkingWISP – Three ways we help you

1) Quality

Not all broadband is created equal and you get what you pay for. Providers often hide behind large download speed numbers but constantly under-perform. The main reason is contention; the number of people you share your bandwidth with. You might have 100 mb/s but if you have to share it with 100 people that’s just 1mb each. We guarantee 75% of the advertised speed even at peak times.

2) Save money – no land line needed

ThinkingWISP is wireless – so you don’t need a land line. That’s a saving of £215 a year (based on BT’s £17.99 a month line rental price as at Dec ’15). An increasing number of people are ‘cord cutting’, using mobiles instead of landlines or internet phone systems like Skype. Why not do the same and save money whilst still getting the benefit of a fast high quality broadband service?

3) 21st Century technology

Unless you live in cable area or have a very expense fibre-to-the-premises connection, the technology that connects you to the internet is still copper cable that date back to 1877. This was fine for crackly voice calls but just isn’t fit for purpose when it comes to the information super-highway. As ThinkingWISP is wireless we don’t face the restrictions of this archaic technology, and are able to provide you with fast local broadband in places where others simply can’t.

Fair usage policy update

From 1 August, our fair usage policy has been upgraded.

This will benefit home unlimited and business plus users who can expect their fair usage policy to increase from 150GB to 250GB, offering more freedom and flexibility for both home and business use.

We still recommend users keep an eye on data via the portal: http://portal.thinkingwisp.co.uk to ensure they are within their quota limits.

Thinkingwisp ‘saves the day’ for JF Temple

Award winning north Norfolk farm and cheese producer – JF Temple – have secured the efficiency of their business with Thinkingwisp.

A reliable internet connection is essential for JF Temple & Son to do everything from paying their staff to taking online orders. And having been let down by their conventional internet connection they were delighted by the alternative provided by Thinkingwisp wireless broadband.

Director, Dr Stephen Temple, said: “Our farm has always been in a gap in internet coverage, which is frustrating as a lot of what we do relies on the internet. While our farm cottage was getting speeds of 3-4MB on one side of the road our farm office was only receiving 0.5MB on the other side of the road.

“Two-and a-half years ago we improved the internet at our farm office by installing a second phone line but it still only delivered 2MB, so we decided to look into a faster service for the future.”

“We first discovered Thinkingwisp at the GreenBuild renewables event and while we were impressed by it at the time a signal wasn’t available in our area. Thankfully AF’s Thinkingwisp co-ordinator, Zoe Courtney, contacted us in the autumn to let us know that a new mast had been installed and we could now receive the service.”

Shortly after Stephen decided to opt for Thinkingwisp the service ‘saved the day’ by fast tracking its installation after J F Temple & Son was cut off from the internet, causing major problems for the business.

Stephen said: “The internet connection was cut off after the cable serving most of the village was accidently cut by workman, who were unable to reconnect us for more than a month due to technical issues.”

“This meant that we had no broadband which was a serious issue for our business. Without an internet connection we were unable to pay our staff’s wages (due to the new Real Time Information payroll regulations), register our calves or pay invoices through Sales Order Processing and Farm Business Manager. We were also unable to remotely control our AD plant and were missing out on online orders for our cheese business. We couldn’t even get a signal on our mobile phones as reception at our farm relies on a Vodafone Sure Signal booster that needs to be connected to the internet,” he added.

Thankfully Thinkingwisp stepped in by fast tracking their installation service.

Stephen said: “We are very pleased with Thinkingwisp, which is more than twice as fast as the speed we had before and consistently delivers 6MB download speed. It’s good to know we have a connection we can rely on, which is critical to our business.”

Tom added: “With the new internet connection things are quicker and less frustrating. This is particularly useful for farm packages like Gatekeeper, which rely on regular updates and online backup.”

Thinkingwisp – delivering internet to the missing 10%

Norfolk celebrated a £17.9 million Better Broadband for Norfolk deal this week, which will see 90% of the county receiving fast fiber broadband.  But what about the remaining 10% of the county who will miss out at a time when internet access is essential to every aspect of business and home life? 

Thinkingwisp is providing the solution.  As the service is wireless, homes and businesses can benefit even if they are in an area that will not benefit from the Better Broadband for Norfolk programme. 

Award winning north Norfolk farm JF Temple & Son, who are also well known for producing Mrs Temples Cheese, are one company who have secured the efficiency of their business with Thinkingwisp.

A reliable internet connection is essential for JF Temple & Son to do everything from paying their staff to taking online orders. And having been let down by their conventional internet connection, which was cut off for more than a moth due to damaged lines, they were delighted by the alternative provided by Thinkingwisp wireless broadband.

Stephen said: “We are very pleased with Thinkingwisp, which is more than twice as fast as the speed we had before and consistently delivers good download speed.  It’s good to know we have a connection we can rely on, which is critical to our business.”

Thinkingwisp is a member of the Digital Divide campaign which continues to fight for better connectivity in rural areas and to demand faster improvements. The group, who visited Westminister in September, is led by Mid Norfolk MP George Freeman and partners include Anglia Farmers, the CLA, the NFU, the Federation of Small Businesses and Local Enterprise Partnerships.

A full case study on JF Temple & Son will be posted soon.

See you at Greenbuild

Come and meet the ThinkingWISP team at Greenbuild, the region’s biggest green lifestyle event, being held at Felbrigg Hall, near Cromer, on 6 & 7 September.

With a wide range of exhibitors, Greenbuild showcases everything from renewable technologies to sustainable construction techniques and gives information on green building and renovation, gardening and saving energy.

On the ThinkingWISP stand you can benefit from FREE WiFi, discover if you can get connected to our fast, local broadband service and discuss the benefits of broadband to the environment.

Jon Clemo, CEO of Norfolk RCC, who are one of the organisations behind ThinkingWISP, said:  “Broadband has huge potential to reduce the use of cars, particularly for people in rural areas. This is an opportunity to save costs for people, alongside reducing CO2 emissions and providing better access to services.”

With road transport accounting for 31% of Norfolk’s total CO2 emissions broadband clearly has a big part to play in helping the environment.  In fact, a study by FTTH Council Europe claimed that high quality broadband services can save up to the CO² equivalent of driving a car for 4,600 km per year – for every household! 

http://www.northnorfolk.org/greenbuild/